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De cualquier manera podemos aprender ciencia gracias a la mucha mala ciencia que destripa, sobre todo en torno a la etapa principal del método científico (etapa que califiqué como el alma de la ciencia en Ciencia para Nicolás ), la fase test, the stage at which tests the validity of the hypothesis.
An essential element in this stage is the use of a good control, which in the case of drugs not only must show that work better than the placebo effect (how I learned about this reading placebo) but also better than most effective drug known. Analyzing how this control takes place (the 'double blind' is best suited for this type of research) is merciless with Goldacre 'alternative therapists' , whose practices will never improve the placebo, but also with nutritionists (who devotes a substantial portion the text) and the pharmaceutical companies . Come on, that leaves no-headed puppet.
also put in place to media, with its large share of responsibility in matters as serious as the popularization of criminal hoax that the MMR vaccine causes autism. From the ominous communication that make scientific news, says
"On the one hand, they were used reporters to listen with critical ears releases and the information they receive from the press officers, politicians, advertising executives and public relations, vendors, representatives of lobbyists, celebrities and gossip, and for this purpose tend to demonstrate a healthy skepticism. But in the case of science, lack the skills necessary to critically assess the merits of a particular scientific test. At best, they examine the empirical evidence presented by the 'experts' based on the type of people they are, in his apparent authority, or perhaps in the type of institution or company for which they work. Journalists (and many campaigners different) think that this is critically assess a scientific argument and seem proud of themselves when they act like that. "
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